Marketing

How to be a freelance marketer

5 Reasons Freelance Marketers Burn Out And Fail – And Why It Isn’t About Talent

Freelance marketers often hit a ceiling not because of skill, but structure. Here are the five patterns and what comes next.
Katie Bullon, Disruptive Franchise Awards Winner 2025

Marketing Takes Centre Stage in Franchsing

If you ask most people what comes to mind when they think of franchising, they’ll probably say fast food chains or gyms. Very few would think of marketing.
Katie Bullon

11 Things I’ve Learned in 11 Years of Being Self Employed in Marketing

This month marks 11 years since I first went self employed in marketing. In some ways it feels like yesterday
Katie Bullon

Why a UK Marketing Expert is Key for Small Businesses and Entrepreneurs

Running a small business can feel overwhelming, especially when you’re trying to figure out how to reach your customers and grow your brand. The good news? You don’t have to navigate this journey alone.
Katie Bullon

Elite Franchise Interview – The Franchise Fix For Marketers

recently had the chance to share my journey from solo marketer to CEO of a BFA-accredited marketing franchise with Elite Franchise Magazine.
Katie Bullon Shortlisted for Creative Entrepreneur of the Year

Shortlisted Again! A Big Moment for Me and activ

I’m absolutely thrilled to share that I’ve been shortlisted, again! for Creative Entrepreneur of the Year at the 2025 Great British Entrepreneur Awards.
activ Marketing team at Ideas Fest 2024

Why Ideas Fest Might Be the Best Thing You Do for Your Business This Year

I wasn’t sure I could afford the time out of the office this week. Deadlines, meetings, the usual juggle. But I took the plunge and went to Ideas Fest: Encore in London—aka Glastonbury for Business—and wow… what a day!
Katie Bullon - Judge Startup Awards UK

Exciting News – I’m a Judge for the UK StartUp Awards 2025!

I’m thrilled to share that I will be joining the judging panel for the UK StartUp Awards 2025! I can't wait to celebrate the bold, brilliant, and innovative start-ups making a real difference across the UK.
Katie Bullon on her ADHD Diagnosis at 39 years old

How My ADHD Diagnosis at 39 Shaped My Business

Looking back, it all makes sense now, but for years, I just thought I was wired differently—never realising that ADHD was the reason behind it all.

Marketing Consultancy for Small Businesses and Freelancers

Struggling to attract the right customers? As a small business marketing consultant, I help business owners and freelancers create marketing strategies that generate leads, boost brand awareness, and drive revenue.