International Franchise Show

3 Things You Need to Know When Visiting a Franchise Show

I’ve just returned from the International Franchise Show 2025 at ExCeL London, where I had the pleasure of representing activ Marketing!
activ Marketing team at Ideas Fest 2024

Why Ideas Fest Might Be the Best Thing You Do for Your Business This Year

I wasn’t sure I could afford the time out of the office this week. Deadlines, meetings, the usual juggle. But I took the plunge and went to Ideas Fest: Encore in London—aka Glastonbury for Business—and wow… what a day!
Katie Bullon - Judge Startup Awards UK

Exciting News – I’m a Judge for the UK StartUp Awards 2025!

I’m thrilled to share that I will be joining the judging panel for the UK StartUp Awards 2025! I can't wait to celebrate the bold, brilliant, and innovative start-ups making a real difference across the UK.
Katie Bullon on her ADHD Diagnosis at 39 years old

How My ADHD Diagnosis at 39 Shaped My Business

Looking back, it all makes sense now, but for years, I just thought I was wired differently—never realising that ADHD was the reason behind it all.
UK Government Legislation

What Size Business Are You? (Hint: It Might Not Be What You Think!)

Ever felt like you’ve built an empire, only to be told you’re still just a micro business? Ouch. Well, hold onto your spreadsheets because the UK government is shaking up company size thresholds in 2025.
Young Entrepreneur considering franchising

Why Franchising Could Be the Answer for Young Entrepreneurs

When reading the recent Gen Entrepreneur Report 2025 by Simply Business, it got me thinking about the huge appetite younger people have for starting their own businesses—and the significant challenges they face.

Marketing Consultancy for Small Businesses and Freelancers

Struggling to attract the right customers? As a small business marketing consultant, I help business owners and freelancers create marketing strategies that generate leads, boost brand awareness, and drive revenue.
Lou and Katie at the Basingstoke Marketing Strategy Retreat

5 Powerful Insights From Our Marketing Strategy Retreat

This week, I had the pleasure of attending the first activ Marketing Strategy Retreat, hosted by our fantastic franchise partner, Lou Eddy, in Basingstoke. Find out my 5 biggest takeaways!
Katie Bullon

Social Media Managers, What Would You Do if TikTok Disappeared?

Ok, TikTok probably isn’t going anywhere soon (or is it?). But seriously, have you thought about what would happen to your business if platforms like TikTok or Instagram disappeared overnight?
Katie Bullon Chair of South Wales EWIF Group

Bringing EWiF to South Wales: Launching a New Hub for Franchising Conversations

I am absolutely thrilled to announce that I have joined the EWiF management team and am launching a NEW South Wales group!